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  • Dennis DeRobertis

Cover Reveal! (LBS#2)

As a new, independent publisher with finite advertising and marketing funds, I'm always looking for creative ways to spread the word. With the first Little Brown Spider book I created a "Look through the Book" video. It was easy to put together and fun to do.

For the second Little Brown Spider book, I decided to try a cover reveal. It was prefaced by a "Guess the title of this book" giveaway that spanned two weeks on Instagram and then on Facebook. I used standard and promoted posts. I will boost the reveal post this week to help with engagement.

- DennisD.


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